Thread: Tensions Between SQ/Virgin Going Public Now?
Started 1 month, 3 weeks ago by TravellerPlus
In today's Sydney Morning Herald, there was an interesting quote from Sir Richard Brason. For the first time that I am aware of, he seems to have taken a public swipe at SQ - which own about half of VS .
"I think one major aspect of Virgin's success is recruiting the right type of crew. We try to get outward-going and fun people, not the Stepford Wives that some of the far-eastern ...
Sounds pretty straight forward, they are different, they are proud of it and there is nothing wrong with comparing yourself to globally accepted market leaders in the far-east and highlighting VS strength.
I hardly think the blood-pressure faced trolly hags on VS are superior to the refined and stylish SQ , TG , CX ,MH cabin crew......
Branson is such a boof head at times......
Sorry Ammunition, I disagree. If he was just highlighting VS success, couldn't he simply have left it as "We hire fun and out going types who you can have a laugh and banter with?"
Why did he use an example which goes far too close to his major shareholder as the negative comparison point?
Quoting TravellerPlus ( Reply 3 ): Why did he use an example which goes far too close to his major shareholder as the negative comparison point?
Because the entire aviation industry knows the Far East is where service quality is constantly being compared to. Whether this is a valid comparison is up to individuals' preferences of course, but Brason is just addressing this common ...
You have to wonder whether SQ 's ownership of 49% of VS has, ultimately been good for either. SQ do not seem to be getting a good return on this (mind you, didn't they make a loss themselves recently) and Virgin Group is, I believe, limited from using the Virgin brand in regions that compete with SQ (hence V Australia no 'Virgin') - which hinders Branson's expansion plans.
I bet ...
Quoting Huaiwei ( Reply 4 ): Because the entire aviation industry knows the Far East is where service quality is constantly being compared to. Whether this is a valid comparison is up to individuals' preferences of course, but Brason is just addressing this common perception.
True, but you haven't convinced me that it is nothing more than that. I am intrigued that he used it ...
Quoting TravellerPlus ( Thread starter ): I think one major aspect of Virgin's success is recruiting the right type of crew. We try to get outward-going and fun people, not the Stepford Wives that some of the far-eastern carriers seem to employ;
I deal with crews from both VS and SQ on a regular basis at work. They are like chalk and cheese. The SQ are always polite, ...
Quoting TravellerPlus ( Reply 6 ): I am intrigued that he used it in the context of an Australian interview, where the target of his negative comparisions to date has been Qantas. I'm sure more Australians have experienced Qantas service than Singapore Airlines service.
Sorry but isn't this reading too much into it? What do you think his intentions are, really?
Quoting...
Quoting Huaiwei ( Reply 8 ): First, Tiger is not "Singaporean owned". It is majority held by Australians, as is required by law.
As far as I'm aware that is incorrect. Tiger Airways (Aust.) is 100% owned by Singaporean interests. the foreign ownership cap only applies to International operators ie if TT decided to fly something like MEL - CHC / NAN then 51% would need to ...
Quoting Huaiwei ( Reply 4 ): SQ has announced publicly in very certain terms that it is less than satisfied with VS 's fiscal performance some time ago.
And as a shareholder they perhaps have, or have not, a valid point. However, they also can simply sell their shareholding if they have a concern. So they should either do it, or stop implying a threat to do it.
...
Quoting Abrelosojos ( Reply 19 ): SQ (rather Temasek) has been trying to dispose off VS for a while now. It is SQ . Not Temasek. Quoting Kimberlyrj ( Reply 13 ): How do you feel about SQ ’s airlines ‘Singapore’s girls’? I mean do you find that they truly give any better customer service then other airlines? I think they are normal human beings trained to be efficient service providers...or at least they try to be more efficient than...
Quoting Ebbuk ( Reply 17 ): Me thinks travellerPlus is adding things in that simply do not equal what SRB said. Baffling In the world of business and politics, what is not said can be as important, if not more important, than what is said. I've read so many posts on this net and elsewhere where the SQ crew have been described as impectably dressed, but robotic- much like a Stepford wife. I'm not going to say if I agree or not, but I...
Quoting Huaiwei ( Reply 21 ): Which goes to show you do expect a certain standard from them, a likely result of their sky-high reputation. Unfortunately for the airline, sky-high reputation means sky-high expectations, and passengers are not going to expect anything less. They are a victim of their own success each time a specific crew fails to perform within expectations. = If I am being charged for (and gladly paying) the obscene prices I...
Quoting Kimberlyrj ( Reply 13 ): How do you feel about SQ ’s airlines ‘Singapore’s girls’? I mean do you find that they truly give any better customer service then other airlines? I'm male, but I asked my wife who is also a frequent SQ pax... her answer is an unqualifed "Yes!" She says no other airline comes close in terms of service quality and consistency.
Quoting TravellerPlus ( Reply 22 ): Even after considering the comments posted, I still feel that the comment was directed at SQ /Singapore. There are difficulties which seem to be emerging in the relationship, such as the use of the name of the Virgin airline name which is going through legal channels and the growth of Tiger. I'm sure this will bring out the fighting spirit of SRB as he's not afraid to take on the establishment,...
Sounds pretty straight forward, they are different, they are proud of it and there is nothing wrong with comparing yourself to globally accepted market leaders in the far-east and highlighting VS strength.
I hardly think the blood-pressure faced trolly hags on VS are superior to the refined and stylish SQ , TG , CX ,MH cabin crew...... Branson is such a boof head at times......
You have to wonder whether SQ 's ownership of 49% of VS has, ultimately been good for either. SQ do not seem to be getting a good return on this (mind you, didn't they make a loss themselves recently) and Virgin Group is, I believe, limited from using the Virgin brand in regions that compete with SQ (hence V Australia no 'Virgin') - which hinders Branson's expansion plans. I bet Branson was glad of the money...
Quoting TravellerPlus ( Thread starter ): I think one major aspect of Virgin's success is recruiting the right type of crew. We try to get outward-going and fun people, not the Stepford Wives that some of the far-eastern carriers seem to employ; I deal with crews from both VS and SQ on a regular basis at work. They are like chalk and cheese. The SQ are always polite, friendly, pleasant and efficient. The VS , less so, well to be honest,...
Quoting Huaiwei ( Reply 8 ): First, Tiger is not "Singaporean owned". It is majority held by Australians, as is required by law. As far as I'm aware that is incorrect. Tiger Airways (Aust.) is 100% owned by Singaporean interests. the foreign ownership cap only applies to International operators ie if TT decided to fly something like MEL - CHC / NAN then 51% would need to be Australian owned. But TT is free to operate...
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